At Clarion, our people are at the absolute heart of what we do. We’re proud that our core values of PASSION, CARE, IMAGINATION, and TRUST define the way we carry out our work across all of our exhibitions and conferences.
If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear from you.
The Opportunity:
We are looking for an experienced and highly motivated Marketing Operations Executive to join our Marketing Operations team at Clarion Events. This role will focus on campaign operations, ensuring our marketing initiatives are effectively automated, data-driven, and optimised for maximum impact.
You will play a key role in shaping and refining campaign workflows, automations, and processes to enhance engagement and conversion across multiple divisions, including Retail, Internet Retailing & Payments, Enthusiast, Imago and Multimodal. Working closely with the Marketing Operations Manager, you will be instrumental in implementing best-in-class marketing automation strategies that drive efficiency and business growth.
This is a fantastic opportunity to work on some of the UK’s most exciting brands, including Classic Motors Show, Spirit of Christmas, DTX + UCX, Top Drawer and many more. If you thrive in a data-driven, fast-paced environment and have a passion for marketing technology, campaign execution, and process optimisation, we’d love to hear from you.
Key Responsibilities:
- Support campaign operations by executing, maintaining and reporting on marketing automation workflows.
- Enhance and streamline campaign processes to reduce manual tasks and improve efficiency through automation.
- Utilise our marketing tools to drive lead qualification, audience engagement, and conversion.
- Collaborate with sales and marketing teams to support lead management strategies, ensuring quality leads are effectively nurtured and handed off.
- Report on campaign effectiveness using key reach, engagement, and conversion metrics to help identify trends and areas for improvement.
- Assist with CRO strategies to improve website and landing page performance through A/B testing and optimisation.
- Own and maintain marketing asset organisation, including tagging, naming conventions, and database structure to support efficient data segmentation and personalisation.
- Work with central data teams to run complex queries and segmentation strategies, ensuring highly targeted marketing campaigns.
- Ensure legal compliance with data privacy regulations, including GDPR and Privacy and Electronic Communications Regulations (PECR), and partner with central data teams on data hygiene initiatives.
- Work closely with Group Marketing Operations to align on best practices, new technologies and cross sector benchmarking.
Knowledge, Skills & Behaviours:
- Experience in a marketing role, preferably in marketing operations or campaign operations, with a strong focus on automation, CRM, and process optimisation.
- Problem-solving skills with the ability to translate complex data insights into actionable marketing strategies.
- Experience with marketing automation and CRM platforms (Pardot and Salesforce are highly desirable).
- Experience with conversion rate optimisation (CRO) tools such as AB Tasty is a plus.
- Understanding of key operational marketing metrics, including acquisition rates, conversion rates, database growth, lead nurturing, and engagement tracking.
- Familiarity with data privacy regulations such as GDPR and PECR.
- Ability to consult, collaborate, and influence across multiple teams to drive campaign success.
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown (closed for the last week of the year)
- Celebration day off (e.g. birthday, Diwali, Eid, etc)
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Subsidised Café
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination – offered on site once a year for all employees
Do what you love, and you’ll never work another day in your life.
“Marc Anthony”