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Senior Category Manager - Growth

Company: Interview Kickstart

Job Location: India

Job Type: FULL_TIME - (ON_SITE)

Date Posted: April 05, 2025

External

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Position: Senior Category Manager - Growth

At Interview Kickstart, we're on a mission to empower professionals to land their dream roles in the tech industry. We’re looking for a dynamic Senior Category Manager - Growth to lead our category strategies, optimize product offerings, and drive significant growth in our business verticals. This is a key role where you will leverage data-driven insights to develop strategies that enhance customer engagement and drive revenue.

Key Responsibilities:

  • Identify growth opportunities within product categories based on market trends, consumer behavior, and competitive analysis.
  • Develop and execute strategies for product positioning, pricing, and promotional activities that maximize growth and profitability.
  • Collaborate with cross-functional teams including marketing, sales, and content to drive category initiatives and ensure alignment with overall business goals.
  • Analyze performance metrics and customer feedback to inform category development and enhance the customer experience.
  • Manage relationships with external partners and vendors to expand product offerings and improve market presence.
  • Monitor industry trends and competitor activities to identify potential risks and opportunities for market positioning.
  • Lead and mentor a team by fostering a collaborative environment and driving results-oriented performance.

Who are we, you ask?

Interviews can be hard, especially at top tech companies like Google, Facebook, and Netflix. Many candidates fall short simply because they aren’t adequately prepared. That’s where we come in. Our acclaimed courses specialize in interview preparation and transitioning into high-demand tech fields such as AI, ML, and Data Science. At Interview Kickstart, current and former hiring managers have guided over 17,000 tech professionals through transformative career journeys, ensuring their success in landing coveted positions. Think of us as “the everything store” for career transitions and interview skill development.

How do we do that, you ask?

We have a structured approach to interview success, which includes:

  • Career Accelerator Course
  • Comprehensive end-to-end courses and platform
  • A roster of over 600+ instructors from leading Silicon Valley companies like Google, Facebook, Amazon, and Netflix
  • A holistic approach that includes live classes, mock interviews, personalized coaching, resume refinement, career strategies, and invaluable referrals

What’s more exciting is - we are completely remote, and we are hiring the best people we can find regardless of geography.

Positon 

We are looking for a Hands on Senior Manager who wants to join a startup within a startup. Join our Business Vertical which looks after the launch and scale-up of New Courses in the US Market.

Core team that works closely with you

  • AI BU Head, New Courses BU Head, New Courses Curriculum Head, Marketing Team SPOCs, Sales Head, Sales Leaders, Training Teams, Project Managers on Curriculum Development side.

Key Responsibilities:

  • Work closely with the core team to generate new course ideas and enhancements to existing products. This is done with the goal of revenue generation or conversion improvement, or both.
  • Once the new course idea is generated, you will be expected to develop the project charter and work with all the stakeholders to develop the end-to-end GTM and Sales Plan. This would span right across Lead Generation (with Marketing), Website Configuration (with Product and Tech), Comms (with CRM and Content), Sales Strategy (with Sales Team Leaders), Customer Insights (by Doing LIVE Customer Interactions), and Financial Planning (with Finance Team).
  • You will be expected to build a new course revenue of $500K Monthly run rate from scratch over a quarter.
  • Ultimately, you will be managing this project across all stakeholders, and will be the sole authority on how to manage the day to day affairs of the Project.
  • Daily and weekly Reviews with stakeholders are a way of working at iK, and you will be organizing and managing the same for monitoring progress, and identifying risks to the plan. You will also be responsible for solving for the risks proactively, and reactively.

Key Skills we think will be crucial for success in the Role

  • Ability to plan, and run projects end to end.
  • Extremely hands-on and detail oriented, not someone who shies away from getting things done themselves in different areas of work (for example, u can do a sale, send an email to a large customer base, come up with a new marketing strategy, or build an AI Agent, be extremely versatile and open to learn new things)
  • Excellent people skills, working with multiple stakeholders, and managing timelines and deliverables as needed by business
  • Agile approach, not someone who gets stuck on his / her own ideas but always looking to improvise and get the best out of the team.
  • Extremely good at analytics, preferably be able to write own SQL Queries and be expert at Google Sheets / Excel.
  • Extremely fast learner.
  • Someone who is impatient for getting results. And cannot sit idle.

Success is not final, failure is not fatal: it is the courage to continue that counts.

“Winston Churchill”
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